Who pays for marketing initiatives?
There is no charge to you for the advice and support of the Marketing team, including producing marketing literature, helping you raise your profile through social media and traditional media, and dealing with legal directory submissions. The cost of one-to-one client entertaining is for you to cover.
What help will I get if I want to put on an event/seminar for contacts and clients?
Our Marketing team can help you organise a range of events, including round-table breakfast and lunch briefings, seminars and evening drinks receptions, either hosted in our Chancery Lane office or at one of the many other event spaces we use regularly, should you prefer an external venue. If the aim of the event is to benefit a team of lawyers or Keystone as a whole, rather than your individual practice, we may contribute towards the cost or even cover the full cost of the event.
What support does the marketing team provide to help me with developing new business?
The Marketing team provides you with all the support you would receive at a conventional firm. They will produce bespoke brochures, presentations and help you write thought-leadership pieces relevant to your particular practice; advise you on maximising your LinkedIn profile and other social media presence; provide support with legal directory submissions; and assist with public appearances, including conference speeches, radio interviews and television appearances.
For further information on the services provided by our award-winning Marketing team, please click here.
If you have any questions regarding your circumstances, which are not covered in the above, please contact us on 020 3319 3700 or click here to fill out our contact form.